Much like visual merchandising’s many benefits for brick-and-mortar stores, it’s also super effective for use in eCommerce stores. There, it can be used to increase […]
Author: Ruchi Gupta
Building an eCommerce Website
Below is the simple step-by-step process for how to start an eCommerce business successfully. Conduct market analysis and study competitive online stores; It is impossible […]
Transforming Retail: Innovations for Exceptional Customer Experiences and Impactful Metrics
Hey there! In today’s retail world, creating an outstanding customer experience is crucial. Retailers are using innovative technologies to deliver unique experiences. Last week, after Driving […]
Does Not Just Sell Products
I have noticed that retailers like Apple and Lululemon are increasingly focusing on customer experience offering more than products in their stores, which has paved […]
Technology Evolution in Retailing
Since the beginning of retail in the early 1800s, the technology has continued to impact the retail industry and consumer expectations using state-of-the-art technology. Technological changes […]
Boost traffic to your E-commerce store
Online-to-offline (O2O) commerce is a business strategy designed to bring online customers to brick-and-mortar stores. It uses online marketing and advertising methods to identify customers, […]
Improving Customer Satisfaction for Supermarkets
Technology has transformed the way shoppers interact with supermarket retailers, and it can influence purchasing decisions across channels. Grocery shoppers are just looking for a […]
Retail In-store customer satisfaction and convenience
Understanding Self-Service Technologies; As stated in the early marketing literature, vending machines were the first self-service technologies (SSTs) to be used in grocery stores. Customers […]